WHAT IS IT? Nutri-Supplement Split Ends Serum by Kérastase is a high-nutrition ultra-sealing split ends serum for Dry Hair with split ends. This split ends treatment contains anti-Dry Hairness polymers to seal Dry Hair ends, preventing the appearance of split ends. It also delivers a dose of essential nutrients that boost the formula’s ability to nourish and reinforce the hair. The extremely Nourishing oil acts as an anti-Dry Hairness for split ends and has a translucent oily texture. Bottle made of 20% recycled glass. NUTRI-SUPPLEMENT SPLIT ENDS SERUM BENEFITS: 2x less split ends* 4x more split ends prevention* +61% of immediate hydration & 72H of nutrition* +99% of stronger hair* *Instrumental test, after application of Nutri-Supplement split ends serum WHO IS IT FOR? Everyone experiencing split ends. BUSINESS OPPORTUNITY With x5 more research on hair nutrition in the past 8 months on digital and representing 45% of total skincare in Asia, NUTRITION is a trendy topic today all around the world. When it comes to hair, Dry Hair is the #3 top concern worldwide and the #1 hair care concern for young women. In Australia & New Zealand, Dry Hair is #1 concern between all age targets, representing 37% of total market.